We’re thrilled to announce we are now stocking award-winning Danish brand, Sif Jakobs in our Leamington Spa store and here on our website!

Jo and Anna were delighted to meet the lovely Sif Jakobs herself at IJL trade fair earlier this year, and both fell in love with her gorgeous new multi-coloured range, featuring hoops, rings and pendants encrusted in an array of cubic zirconia stones.

When Sif Jakobs launched in 2009, the brand was known mainly for Silver jewellery, but last year they branched out into the colourful rainbow range, which has proved extremely popular! Sif’s jewellery is often seen on celebrities such as Dua Lipa, Ellie Goulding, Miley Cyrus and Katy Perry, as well as a multitude of fashion influencers.

Photo copyright Sif Jakobs

We predict that these colourful, high-quality pieces will be extremely popular this party season and as Christmas gifts… the fabulous team already have lots of Sif Jakobs pieces on their Wish Lists! 


Sif Jakobs: The woman behind the brand

Sif Jakobs is the woman behind the brand and company. Sif was born in Iceland, educated as a goldsmith in Sweden and travelled all over the world, gathering inspiration for her stunning jewellery designs.

She has lived in Copenhagen since 2000, but also spends much of her time in Italy. Her love for Italian elegance is a can be seen in many of her collections, and is the reason why her collections are all named after Italian cities.

Sif has always had a passion for art and creativity. Her personality and instinctive sense of quality and design are a huge factor in the glamourous pieces that she creates.

Sif says:

“I love jewellery that adds glamour to a woman’s look. This is why my jewellery always sparkles and stands out. I wish to create jewellery that gives a feeling of luxury and make women all over the world shine – everyday.”